What should be on the site for good indexing? An article for those who have a site and want to understand a little about it. First and foremost, adding a resource to google search-console and analytics. Also, the first can be associated with the other.

Before adding, check the work of two files, robots.txt, it is responsible for what can be indexed by search engines and what is not. Next, the sitemap.xml sitemap indicates what and where to be on your resource. From myself I will add that in a good content management system all thi ... Read more »

How to make links on the site. I would like to touch on this topic a little, since opinions on the Internet are very different. I will express my opinion, because I have experience with this for more than ten years.

I'll start with what many consider wrong, these are external links to other resources. Most masters agree that you need to buy links, and a young site should link to a minimum. As for the first, a big question, since Google has been struggling with this for a long time. Especially if there is no money for links, the flight is immediately very far, and good ones cost a lot in the complex. But referencing well-known resources such as Wikipedia and the like is very useful. Although most well-known portals do this through proxying, that is, a link shortener. Which I also use , but in most cases due to very long URLs that do not work directly.

Internal resource links. The mor ... Read more »

How to protect texts from being copied from your site. In principle, in any way, there are practically no ways to protect against this. Of course, you can protect the resource, for example, with a script to prohibit the right mouse click, downloading the site, and more. But again, there are programs that can capture from the screen, and other images are translated into text. And whatever one may say, it is possible to copy everything on the Internet.

Now it is fashionable to talk about how ChatGPT writes and rewrites texts cool. Like, better than a person, artificial intelligence is inherently just a very powerful server in which the program algorithms are embedded. Several times he threw his notes there, and to be honest, he rewrites and writes in a very peculiar way. For example, three times in paragraphs it repeated "by a professional team", although I work alone !

Personal opinion i ... Read more »

How to make a website and how to promote it. Well, this is the most painful question from new clients. Let's start in order, first and foremost. Study of competitors, there are often competitors and you need to know what to strive for. What are the most popular requests in demand. To do this, you need to turn to Google Trends, it is important not to be lazy at first and check everything globally.

There is a lot of talk and advertising about choosing a platform here, but. A good coder will always want to get into the code to make subtle changes. But not all systems, especially lightweight constructors, will allow you to do this. Moreover, this subsequently affects the promotion of the site. Google perfectly understands link navigation lines, fragments of reviews (material evaluation), the resource logo, and pages with videos.

Content is one of the phases when you need to give the customer your best. I would say to force them to fill static pages with unique conten ... Read more »