Preparing materials for the site, what pages are needed. A very important point when creating a resource that you need to pay attention to, the first indexing by the search engine is very important for further entry and checking the site for updates by the robot.

I'll start with the texts, the section of the site about us, many now ignore this page, they say it is on the main page, why else would you need it. Writing a good essay about your activities will be a guarantee that the resource will be found in the search results faster. Moreover, if there are companies with a similar name, you need to take the writing to the fullest. And do not rely on artificial intelligence, since it is really tight, rewrite after it.

If you have many services, a separate page must be made for each of them, which tells all the subtleties and moments of its implementation. So that the visitor calling does not ask stupid questions, what, how and why. Similarly to the above, the unique ... Read more »

Why ratings are not shown in Google, rating in the form of stars. Where does it appear, of course in search queries you can see news or a page with a rating from one to five, and next to it below the average rating which in turn can show the accuracy of the number with a dot, for example 4.9. The same thing happens with the company on the map, Google My Business builds ratings on the same principle.

What factors influence the issuance of ratings in search results. First and foremost, the quality of the micro markup created on the site. And the most important thing is that on young resources it is rarely shown immediately. In my experience, about a year later. And do not abuse spam in micro markup, purchased links, all this only makes the site worse. By the way, not all site management systems can implement micro markup, since you need to get into the source code, or install a plugin like WordPress.

If you have a point on the map and want to ... Read more »

It is no secret that some website creation services offer a domain name for free, it is clear that the main condition is to be their client. Although in some countries there is an opportunity to check with the registrar and take a short name . So it is better, your own domain or a free one.

It depends on what for, if you are making a website for your company, the domain name is definitely personal. If you want to try a rare product or service, you can also use the free option , there is nothing wrong with that. Moreover, you can buy a website name at any time, and as they say in the correct language, park it.

Of the minuses of a free domain, the main one is indexing by Google. But it also depends on how much is hanging on such sites. Well, and the amount of information on the resources, from my own experience I see how my bulletin boards , and they are more than 10 years old, in view of the free domains, have b ... Read more »

Should there be a date for news on the site or not? I hear this question from people who work with sites. Well, let's turn to Google in this case, what does it say. If our algorithms can determine the date of publication of your page or the video you uploaded and evaluate this information as useful, then it can appear in the search results. It seems that information about the time of the post is needed, on the other hand, the search engine does not rely on any individual factor when choosing a date, since each of them can be wrong.

Now my own conclusions, I have experimented with similar things many times in different modules of my site, news, blog, forum, bulletin board. And I will say frankly that the date is absolutely necessary, moreover, if your site management system allows you to change the publication time, in this case it has a very good effect on search results. For example, you wrote an article a couple of years ago, and then decided to rewrite it, you don' ... Read more »