How to make a website and how to promote it. Well, this is the most painful question from new clients. Let's start in order, first and foremost. Study of competitors, there are often competitors and you need to know what to strive for. What are the most popular requests in demand. To do this, you need to turn to Google Trends, it is important not to be lazy at first and check everything globally.

There is a lot of talk and advertising about choosing a platform here, but. A good coder will always want to get into the code to make subtle changes. But not all systems, especially lightweight constructors, will allow you to do this. Moreover, this subsequently affects the promotion of the site. Google perfectly understands link navigation lines, fragments of reviews (material evaluation), the resource logo, and pages with videos.

Content is one of the phases when you need to give the customer your best. I would say to force them to fill static pages with unique conten ... Read more »

How many icons can be a site, or what else besides favicon.ico

Let's start with the fact that in general for many ordinary users it's enough to add it to the bookmarks for this. Yes, and services to create online for free, too, a lot. Some systems of creating sites more often ask you to upload an image from which they themselves will create it. It is better that the latter was a transparent background that is PNG, and had a few colors or one. 

But web technology does not stand still, at the present time, the site icons can be as much as five. iOS Safarish, Android Chrome, Windows 8 and 10, Mac OS X El Capitan Safari, Classic, desktop browsers. Of course, this is mostly for picky customers, or rather those who live in their sites all the time. So check your icons or icons can be service realfavicongenerator. Of course the image as I wrote above should be prepared. More precisely, you can get from any, but th ... Read more »

Easy website builders, where the catch lurks. Let's start with the fact that refers to simple control systems, well, we can say that this is when you manage everything directly in the site, and you do not need to edit the code. There are a a lot of templates, you choose the framework (header, slider, sidebar, bottom) for yourself, and you start to change everything to the desired result. Size and fonts themselves, colors and images, well, of course fill the desired text. Well-known designers give a lot of tips, including video training and reference materials. Like, don't be lazy to open, read, look, etc.

All this is convenient and beautiful, but here is the catch. For example, micro-parsing, not all systems will give access to the right places. From my experience, I can say, that sites on such designs with view of the code, not all, of course, but are quite difficult to promote in a search. Or, need to advertise themselves in Google. I also want to ad ... Read more »

I sometimes argue about this with clients. On the one hand, the resource does not seem to be needed, there are enough bulletin boards. Since the query in the search will give out the right for future buyers. Plus, a good addition is a minimal video on the YouTube service.

A holy place is never empty. Seeing how others sell rare goods and services to those who have seen and felt, I want to repeat again. But as it often happens, repeating it turns out badly, so, you need to understand many subtleties, materials, technologies and other things.

The site in the event of the appearance of competitors is, as it were, proof that a person or company, even with one product, service, is a leader and stands out from others. Copying people that do not even think, for them it often means for a quick profit. 

A friend of mine had a recent case, and he periodically repeats. The goods are very rare, which ... Read more »